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Massimo Pastoris

Massimo Pastoris farms quietly in the Alto Piemonte hills, where Erbaluce and Nebbiolo have always belonged. He doesn’t chase headlines or try to reinvent anything—he’s simply doing the work the way it should be done: clean vineyards, traditional methods, and wines that reflect where they’re from. His family’s roots run deep in Caluso and Canavese, and it shows. These are soulful, no-frills wines made with purpose and precision—built for the table, and built to last.

Farming Note

Massimo farms his vines without shortcuts—no herbicides, no synthetic chemicals. Everything is done by hand across small plots rooted in quartz-rich sandy soils mixed with gravel and clay. He takes a sustainable approach, respecting the biodiversity of his hills and preserving traditional methods passed down through generations.

Winemaking

Vinification is simple and straight-up: native yeasts, long fermentations, and aging in large, neutral barrels or stainless steel depending on the wine. Nothing flashy. Just slow, honest winemaking that gives the wines structure and longevity without getting in the way of their character.

Wines

Pastoris, Canavese Nebbiolo "La Cucca” DOC

Vintage 2021

Style Red

Region Piedmont

Varieties Nebbiolo

ABV 14.00%

Soils Not specified

Tasting Note Firm and direct. Nebbiolo in its rawer, northern form—more edge than polish. Tart cherry, violets, and dried herbs riding a mineral backbone. Old-school and proud of it.

Pastoris, Erbaluce di Caluso "La Norezza" DOCG

Vintage 2022

Style White

Region Piedmont

Varieties Erbaluce

ABV 13.00%

Soils Quartz-rich sandy soils mixed with gravel and clay

Tasting Note Bright, linear, and stony. This Erbaluce is all tension and clarity—white flowers, lemon pith, and wet quartz. A wine that doesn’t flinch.

HURON RIVER WINE CO.

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