A Note from the River

I built this company along the Huron River with conviction: the right wines, with the right people, for the right reasons.
I seek out producers who put integrity before image. People who aren’t chasing attention but who are quietly building something enduring. Their wines don’t follow trends — they set a measure worth holding to.
This work demands everything: patience, precision, and a refusal to cut corners. There’s no easy route to wines of substance, and that’s the only path we’re interested in taking.
Michigan has always been a place defined by authenticity, community, and craft. That same spirit runs through what we do here — and it’s what makes this work resonate far beyond the state lines. For those within Michigan, it’s a reflection of what we already know. For those outside, it’s an invitation to look closer.
My career began in Colorado, grew into representing wineries across the country, and eventually rooted me in New York, working with some of the most respected importers, distributors, and winemakers in the industry. Over more than two decades, I’ve learned that the most enduring wines come from people who care deeply about their work and their place. That’s the measure I bring to Huron River Wine Co. every day.
If you share our love for wines that are honest, distinctive, and made with purpose — grab a glass. You’re in the right place.
CHAD LEMIEUX
Founder | Owner

